Job Title:  Web & SEO Consultant

Role Summary

Love turning clicks into impact? This role is all about boosting Zalaris’ digital presence through smart content, strong storytelling, and performance-driven search engine optimization. You will shape how the world finds us online, drive measurable growth, and see the direct impact of your work across markets. Big visibility, real ownership, and lots of room to experiment.

Your Responsibilities

• Improve website visibility through smart search engine optimization
• Plan and manage search engine advertising campaigns that drive quality traffic
• Create and refine engaging digital content that is easy to find and easy to love
• Analyze website traffic and user behavior to uncover growth opportunities
• Conduct keyword and competitor research to guide digital strategy
• Optimize website journeys to increase engagement and conversions
• Manage and update pages using content management systems
• Track performance and translate data into clear, actionable insights
• Support digital campaigns with landing pages, tracking, and reporting
• Collaborate with marketing, sales, and external partners on digital initiatives
• Stay ahead of digital trends and bring fresh ideas to the table

Your Experience and Skills

Experience and Technical Skills

• Strong copywriting and editorial skills, with the ability to create content that informs, engages, and converts
• Proficient in visual design and asset creation, enhancing the appeal of marketing campaigns
• Ability to develop storytelling and value propositions that clearly communicate the brand message
• Hands-on experience in search engine optimization and search engine advertising, improving visibility and engagement
• Skilled in CRM, email marketing, and marketing automation, ensuring campaigns reach the right audience
• Experience in campaign development and execution, from planning to reporting
• Strong project and stakeholder management skills, coordinating across teams and deadlines
• Experience in social media management and engagement, creating content and building audience interaction
• Ability to analyze data and produce marketing reports, using insights to optimize performance
• Competent in budget ownership and cost control, managing marketing spend efficiently
• Experience in event planning and on-site execution, supporting marketing initiatives with impactful events
• Understanding of brand strategy and governance, ensuring consistent communication across channels
• Working knowledge of content management systems, updating and managing website content effectively

Competencies

• Communicates clearly and with confidence
• Stays aware of industry trends and best practices
• Shows resilience and adapts well to change
• Influences others through ideas and collaboration
• Thinks in a structured and analytical way
• Spots opportunities to support business growth
• Curious, agile, and always eager to learn

What we offer

We offer competitive local benefits, flexible working options, and a supportive international environment where your ideas are valued and your impact is visible. You will work with passionate colleagues, modern tools, and exciting global projects that help you grow professionally and personally.